IP Attorney Program
All content is meant to be informational in nature only and is subject to change.
Who We Are
52Launch - A different kind of product development firm
52Launch works with early stage inventors/entrepreneurs to bring their consumer product ideas to market. Our accelerator program consists of design, branding, marketing, and manufacturing services designed to culminate in successful product launches and product based businesses with our clients as CEOs. We offer everything our clients need to successfully get to market except IP services.
Several 52Launch clients have gone on to Shark Tank, all of whom have made successful deals. The top performing 52Launch accelerated product currently does 9 figures in ARR. Our primary revenue model is based on manufacturing our clients products, so our success is aligned without entrepreneurs having to give up equity in their company or IP.
Why We Reached Out
52Launch's Trusted IP Attorney Program
A free co-branded web page, created and hosted on our website, designed to do the following.
- In one place, answer both major questions early stage inventors have: How do I protect my idea, and how do I bring it to market?
- Generate initial consultations so that we can each handle the topics we're best equipped for: You handle IP questions and services, while we handle commercialization questions and efforts. This saves everyone time and effort.
Currently this audience of commercially minded inventors, more often than not, finds large invention promotion companies that claim to provide everything they're looking for but almost always fail to produce results. We can do better.
Why Your Firm
We believe you meet all the criteria that we look for in trusted attorneys.
We find attorneys via referrals from our existing partners, events, and online search efforts. If these criteria describe you, you are indeed a good fit for this program.
Key Criteria
- You and/or your firm focus exclusively or primarily on intellectual property law
- You and/or your firm has experience working with solo inventors/early stage companies, particularly with consumer product or consumer electronic ideas.
- You are actively taking on new clients and are generally available for consultations within a few business days
- You offer free consultations and some flat-rate services
- Positive Google reviews, testimonials, and overall polished reputation and web presence
Next Steps
To schedule a call to learn more about this program, book a time here or email jdalton@52launch.com.
To move forward with setting up your co-branded page immediately, please fill out the form below and we'll get back to you in 1-3 business days with the draft page for your review.
Note: Please mark "unpaid" version on the form, as we are currently at capacity for paid directory listees. You will be notified if spots become available in the future.
FAQ
Will you refer clients to me?
This is a business development initiative designed to generate new clients for both of our firms. However, each page has a unique link to book a consultation with 52Launch that tells us that lead came from our joint page with you. If that lead becomes a 52Launch client, they will be referred to you when they reach the stage of our accelerator where we recommend they contact an attorney.
What is the cost of participation?
There is no cost associated with the co-branded website. We believe this is a win-win both in saving ourselves time trying to answer questions in the other's area of expertise, and for generating new clients that otherwise would likely have ended up working with an invention promotion firm.
We do ask that you put a link to the co-branded page somewhere on your site, often in a resources page or a blog post about next steps after obtaining IP. This is not strictly required, but will substantially boost visibility for the page.
Why should I participate?
The entire process of setting up a co-branded website takes around half an hour of your time. A single client generated for you from the page represents a positive ROI on that time. Also, this is an organic asset that will improve in performance/ranking on Google over time.
The goal is not to capture inventors who already would have worked with your firm, but those who would have worked with a firm that promises to help protect and commercialize, which rarely results in success.
Is there exclusivity?
Yes, if you are in a top 250 city by population in the US, you will be the only listed attorney in that area (outside of the 10 largest markets). We have no interest in creating pages to compete against each other.
What if my firm doesn't partner with product development companies?
Our agreement and public facing language make it clear that this is not a partnership. You would simply be listed as the attorney in your area that we trust to answer the questions that we cannot. We expect no referrals from you, require no payment, and you are free to delist at any time. We will also work with you on the page's language as much as needed to provide proper disclaimers.
How can I trust 52Launch enough to put my name on their website?
We are happy to provide references to past clients, current department leads, or other attorneys we work with. You can also reach out to them independently - we're confident you