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Fall in Love With My Idea Pitch Event

Join us February 13, 2025 to be a part of our pitch event.

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Inventor’s Guide.

Articles, Podcasts, and Insights for Bringing Your Ideas to Life

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Custom 3D Prototypes for Startups: Bringing Your Ideas to Life

For startups, moving from concept to reality can be one of the most challenging and exciting phases of product development. Having a great idea is just the beginning; transforming that idea into a tangible product is a key step in propelling a business toward success. This is where custom 3D prototypes for startups play a crucial role.

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Why Patent Filing Services Can Be Crucial for Startups: Protecting Your Innovation

For startup founders, bringing an idea to life is a journey filled with excitement and challenges. Whether you’re creating a new product or developing innovative technology, protecting intellectual property (IP) and your new invention is critical. In a competitive market, failing to secure your idea could mean losing it to someone else. That’s where patent filing services for startups become valuable.

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Bringing a Product to Market: 5 Steps to Launching Your Product Business

Developing a high-quality product that meets customer expectations and succeeds in the marketplace with high sales growth is challenging. It requires a significant amount of time, effort, and expertise. The amount of money required to launch a product can also vary depending on product complexity and the scale at which you wish to manufacture and sell the product. It includes everything from industrial design and rapid prototyping to marketing and selling on Amazon.

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How Do I Manufacture My Product Idea?

Turning your product idea into a tangible item ready for market involves several crucial steps. You need two main things: a prototype and a plan for manufacturing design. Your prototype should include all necessary features of your product, and you must be able to communicate all essential functions, qualities, and dimensions of your product to ensure a manufacturer can work with you efficiently and effectively.

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Do I Need a Patent? Pros & Cons

When you're developing a new product, one of the biggest questions you might have is whether you need a patent to launch your business. Patents can provide significant benefits, but they are not always necessary for every product. In this article, we will explore the pros and cons of obtaining a patent, the stages at which you should consider it, and how to go about securing one.

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S2E6 What is Industrial Design?

Join us for a deep dive into industrial design as we discuss the role of industrial designers, the focus on problem-solving over product creation, and the importance of honesty in design. Gain insights from industry experts in this thought-provoking podcast episode.

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Prototyping 101

Bringing your product idea to life involves several crucial steps, with prototyping being one of the most essential. A well-crafted prototype not only helps in refining your design but also serves as a tangible model for potential investors and manufacturers. In this article, we will explore the various options for prototyping, how to determine the necessary complexity without wasting time and money, where to find a prototyper, when to do it yourself, the importance of CAD/3D files, and what to do with your prototype afterward.

If this sounds like a lot of work - it is! 52 Launch has experts available to do this work for you, and can provide details about each step so you’re fully informed along the way.

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S2E5 Navigating the Patent Law Jungle

If you caught one of our most recent podcasts on patent law, you already know it’s a complex and important topic. In today’s episode, Peter is chatting with patent attorney Robert McConnell in more depth about utility and design patents, the application process, pitfalls to avoid, and so much more.

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S2E4 How to Create a Killer Logo From Scratch

In this episode: Jalen is chatting with 52’s very own graphic designer Jess about the importance of a great logo and how to use best practices to create your own. Stick around until the end for a crash course in color psychology, and to find out why Jess recommends creating your logo in black and white before trying colors.

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S2E3 How to Get Your Design Patented - The Right Way

In this episode: Peter is chatting with IP expert and attorney Peter Lando about the right way to get your design patented—from early diligence to trademarking. Stick around until the end to learn what a patent gives you the right to do…and what it doesn’t.

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S2E2 If I Started Digital Marketing Today, I’d Do This 2024

Welcome to Season 2 Episode 2! This episode is hosted by our Digital Marketing specialists, Sarah and Jalen! Brace yourself for insights, strategies, and a roadmap that takes you beyond the conventional limits of digital marketing. We're not just observers; we're architects of the digital landscape, shaping trends before they even emerge.

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S2E1 How to Survive the Holiday Season as a Business

Welcome to Season 2 Kickoff! 🚀 In this episode, join us for a deep dive into the impact of holidays on businesses. Discover essential insights, strategies, and tips to navigate the holiday season successfully. If you're ready to boost your small business marketing game and make the most of the 2023 holiday season, you're in the right place!

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S1E33 IMPROVE your Gum Health with GumGenii

In this episode: Peter sits down with Ahmad Arash to discuss his product Gum Genii. Gum Genii is a thermotherapy device recommended by dentists for managing and improving periodontal diseases such as gingivitis. Gum Genii helps bring relief to gum inflammation and tenderness, receding gums, and sensitivity, and bleeding gums. It does this by increasing the blood flow and oxygen to gum tissue in conjunction with good oral hygiene habits and dentist checkups.

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S1E32 Improve Your Golf Game with KlockITGolf

In this episode: Peter sits down with Doreen Raftery and discusses her product, KlockITGolf, which helps golfers perfect their swing, increase their consistency and improve their performance. Doreen came up with the idea for her product during the pandemic when just starting out in golf, and shares insight on her process along with details of our involvement in bringing her product to market.

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