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THE RUBIN FIRM & 52Launch

File your patent with The Rubin Firm - and bring it to life with 52Launch.

Kevin Crosby protects great ideas. 52Launch brings them to market.
Together, we guide entrepreneurs from patent to profit.

Meet The Professionals

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Kevin Crosby

Patent Attorney • Partner, The Rubin Firm • Stuart, FL

We help businesses identify, secure and enforce their intellectual property rights through strategic trademark, patent, copyright and brand protection services. Led by a U.S. registered patent attorney who is Florida Bar Board Certified in Intellectual Property Law, we focus on helping clients lock down proprietary assets, strengthen competitive advantages, and protect their brands and innovations in the marketplace. From registration through enforcement, we provide specialized IP counsel designed to safeguard and maximize the value of intellectual property.

 

Peter Drakulich

Peter Drakulich

Founder • 52 Launch

Product development expert leading a team that has taken dozens of products from idea to viral sensation, retail shelves, and six-figure launch days. Specializes in end-to-end product development from design and prototyping to manufacturing, branding, and go-to-market strategy.

 


More about The Rubin Firm

The Rubin Firm is a full-service law firm with a longstanding tradition of advocacy, litigation and client-focused representation. Our Intellectual Property practice helps businesses, entrepreneurs, inventors, artists, creators and brand owners identify, secure, commercialize and enforce their intellectual property rights throughout the United States. We assist clients with patent, trademark and copyright registrations, trade secret protection, licensing, technology transactions, brand protection, unfair competition matters and intellectual property litigation. Our goal is not simply to obtain registrations, but to help clients build and protect valuable intellectual property assets that create and preserve competitive advantages in the marketplace.

The firm's Intellectual Property practice is led by Kevin Crosby, a U.S. registered patent attorney who has practiced exclusively in intellectual property law since 1987 and is Board Certified in Intellectual Property Law by The Florida Bar. Mr. Crosby has procured thousands of patents and trademark and copyright registrations for clients, and has represented parties in complex patent, trademark and copyright disputes in federal courts across the country. His experience spans patent prosecution, trademark clearance and enforcement, copyright protection, trade secrets, software and Internet law, licensing, due diligence and intellectual property and corporate transactions. He is also rated AV Preeminent by Martindale-Hubbell, has been recognized as a Florida Super Lawyer in Intellectual Property Litigation nearly every year since 2011, and serves as editor of the Florida chapter of the International Trademark Association's treatise on state trademark and unfair competition law.

The firm is further strengthened by shareholder Paul M. Aloise, Jr., a former felony prosecutor and accomplished trial lawyer. Mr. Aloise has tried more than fifty cases and has secured significant results in sports and entertainment, civil rights, business, personal injury and employment matters. Paul's litigation and trial experience provides clients with a powerful enforcement and dispute-resolution resource. His experience representing professional athletes, entertainers, influencers and businesses, combined with his courtroom background, allows the firm to provide strategic counsel when intellectual property rights intersect with commercial transactions, branding, sponsorships, endorsements, content creation and marketplace disputes.

Together, our attorneys provide practical, business-focused legal solutions designed to protect innovation, brands, creative works and the long-term value of our clients' intellectual property portfolios.

The Rubin Firm's Stuart office is located at 2055 South Kanner Highway Stuart, FL 34994.

Attorney Advertising Notice: This page may be considered attorney advertising under Florida law. 52Launch is not a law firm, does not provide legal advice, and does not recommend or endorse any attorney or law firm. The attorney or law firm listed on this page is independent from 52Launch. Information on this page is provided for general informational purposes only and should not be treated as legal advice. Prior results, experience, or descriptions of services do not guarantee a similar outcome. Prospective clients should independently evaluate whether any attorney or law firm is appropriate for their needs.

Make your Patent Work for You

Securing intellectual property is a key step for innovation - but what happens next? 52 Launch offers a path beyond the patent to bring the product to real users: product development, branding, prototyping, and go-to-market strategy.

5 Things to Know Before Working with a Patent Attorney and Bringing Your Product to Life

1. File Early - The First-to-File System is Critical

The US operates on a first-to-file system, meaning whoever files first gets priority rights. In competitive fields where multiple innovators might be solving the same problem, filing as early as possible becomes crucial for securing your invention rights.

2. Avoid Public Disclosure Traps

You have only 1 year from any public disclosure to file your patent application, or you lose your rights forever. Be extremely careful about presentations, publications, or detailed discussions without NDAs - even university presentations can invalidate your patent rights.

3. Provisional Applications Must Be Detailed

Many inventors underestimate provisional applications, but inadequate descriptions can lead to loss of priority rights. Be as detailed as possible - if you don't adequately describe your invention, you're not entitled to the filing date as your invention date.

4. Understand the 18 to 24 Month Timeline

Expect your first patent office response 18 to 24 months after filing. Rejections are normal: over 90% of applications receive initial rejections. Plan for multiple rounds of responses and amendments during prosecution.

5. Align Patent Strategy with Business Strategy

File patents on innovations that create competitive moats, not just any invention. Focus on high-leverage opportunities that add real value to your company: each patent should be a strategic asset that supports your core value proposition and fundraising goals.

Why Work with a Patent Attorney

and 52 Launch?

Protect Your Idea

Comprehensive patent protection guarantees ownership of your idea and seals your competitive advantage in the market

Turn Patents Into Revenue

Leverage the 52Launch team's expertise to transform your protected ideas into products that sell while you sleep

Partner With Experienced Professionals

Your idea needs to be both protected and commercialized. By working with a trusted patent attorney and 52Launch you'll unlock a team that can do both. 

End-to-End Collaboration

From early stage idea to product on shelves, we'll be there every step of the way to build a business around your product.


Products Patented

and Developed

eggmazing
Eggmazing Egg Decorator

Transformed a rough 3D model into a patented spinning Easter egg decorator. Overcame complex geometry and electronics challenges to achieve mass production. Result: Over 55 million units sold, featured on CBS, Today Show, USA Today, and in Kardashian Easter celebrations.

KlockItGolf
KlockItGolf

Evolved a homemade prototype (dog leash stake + rope + golf ball) into a professional golf training device. Developed proprietary core technology ensuring the ball stays permanently attached during intense club impacts while maintaining authentic golf ball appearance.

lava lunch
lava lunch

Created for a mother whose children had severe food allergies, this insulated lunch bag with microwavable heat packs keeps food warm for 5 hours. Overcame complex manufacturing challenges by coordinating multiple suppliers for bags, heat packs, and assembly.


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Want to Learn More About How We Work?