Meet Your Expert Team
Michelle Lau
An intellectual property attorney with USPTO patent registration, helping inventors and businesses protect their innovations and navigate IP strategy and licensing.
Peter Drakulich
Product development expert leading a team that has taken dozens of products from idea to viral sensation, retail shelves, and six-figure launch days. Specializes in end-to-end product development from design and prototyping to manufacturing, branding, and go-to-market strategy.
More about Law Office of Michelle Lau
Make your Patent Work for You
Securing intellectual property is a key step for innovation - but what happens next? 52 Launch offers a path beyond the patent to bring the product to real users: product development, branding, prototyping, and go-to-market strategy.
Why Work with a Patent Attorney
and 52 Launch?
Protect Your Idea
Comprehensive patent protection guarantees ownership of your idea and seals your competitive advantage in the market
Turn Patents Into Revenue
Leverage the 52Launch team's expertise to transform your protected ideas into products that sell while you sleep
Partner With Experts
Your idea needs to be both protected and commercialized. By working with a trusted patent attorney and 52Launch you'll unlock a team that can do both.
End-to-End Collaboration
From early stage idea to product on shelves, we'll be there every step of the way to build a business around your product.
Products Patented
and Developed
Eggmazing Egg Decorator
Transformed a rough 3D model into a patented spinning Easter egg decorator. Overcame complex geometry and electronics challenges to achieve mass production. Result: Over 55 million units sold, featured on CBS, Today Show, USA Today, and in Kardashian Easter celebrations.
KlockItGolf
Evolved a homemade prototype (dog leash stake + rope + golf ball) into a professional golf training device. Developed proprietary core technology ensuring the ball stays permanently attached during intense club impacts while maintaining authentic golf ball appearance.
lava lunch
Created for a mother whose children had severe food allergies, this insulated lunch bag with microwavable heat packs keeps food warm for 5 hours. Overcame complex manufacturing challenges by coordinating multiple suppliers for bags, heat packs, and assembly.
Trusted by amazing companies

