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Feeney Law Group & 52Launch

File your patent and trademark with Feeney Law Group - and bring them to life with 52Launch.

Alan Feeney and his team protect great brands and ideas. 52Launch brings them to market.
Together, we guide entrepreneurs from protection to profit.

Leadership Profiles

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Alan F. Feeney

Registered Patent Attorney • Managing Partner, Director of Trademarks & Branding, Feeney Law Group • New York City, NY

Mr. Feeney advises clients in patent strategy, portfolio management, patent prosecution, trademark protection, copyright filings, and trade secret matters. Additionally, he regularly advises Wall Street investors for Fortune 500 companies. He has over 25 years of legal experience specializing in intellectual property law and holds an advanced Legal Letter Master (LL.M.) law degree in Intellectual Property Law.

 

Peter Drakulich

Peter Drakulich

Founder • 52 Launch

Product development expert leading a team that has taken dozens of products from idea to viral sensation, retail shelves, and six-figure launch days. Specializes in end-to-end product development from design and prototyping to manufacturing, branding, and go-to-market strategy.

 


More about Feeney Law Group

Feeney Law Group is an intellectual property firm that works with inventors, entrepreneurs, startups, and established companies on protecting and developing valuable ideas. The firm handles utility and design patents, provisional patent applications, trademarks, copyrights, licensing, and broader IP strategy. For clients developing physical products, its patent practice includes mechanical, industrial, and systems engineering, including experience with components, molded devices, materials, consumer-oriented designs, and other engineered products.

Managing Partner Alan F. Feeney brings more than 25 years of legal experience and advises clients on patent strategy, patent prosecution, portfolio management, trademark protection, licensing, and related intellectual property matters. Alan has drafted more than 100 U.S. patent applications. His practice emphasizes developing an IP strategy around the commercial and competitive value of an invention rather than treating patent filing as an isolated legal task.

A business-first approach to IP is particularly relevant for early-stage inventors who are still determining how to protect and commercialize a product. Feeney Law Group assists with patentability and prior-art analysis, patent drafting and prosecution, design protection, trademarks and branding, licensing, and IP portfolio development. The firm also works with startups on business and commercialization-related issues, with an emphasis on aligning intellectual property decisions with long-term business goals and avoiding unnecessary spending as a company develops.

Client Testimonials

"I knew from the first phone call with Donald, Feeney Law Group was the firm for me. When venturing into the unknown, you need to work with a team that you can trust. I found that within Feeney Law Group instantly. Their approach and communication not only helped me understand the process(es) every step of the way, but they also take the time to educate you. Less than 2 years later I have a globally selling product that is fully protected. We are set up for great success and wouldn’t be in this amazing position without: Donald, Dan, Alan, and the whole Feeney team! When was the last time you looked forward to talking with a law firm? I highly recommend and look forward to continuing working with Feeney Law Group."

Don

"The team at Feeney Law Group immediately put me at ease during our first consultation. They were very friendly and answered all my questions. As someone who was brand new to the world of trademarks and patents, they gave me powerful insight into the process of getting my trademark started with the USPTO. Once engaged, we built an amazing strategy and every step of the way they have been responsive and represented my best interests. Alan's considerable experience and knowledge, combined with a talented support team gives me strong confidence in my investment. I know I have the right team on my side."

Diana

"I’ve had an excellent experience working with Feeney Law Group on a number of various trademark and patent projects. They’ve always been very smart, fair, and have helped my small business tremendously. Plus, they’re really nice people."

Phil

Make your Patent Work for You

Securing intellectual property is a key step for innovation - but what happens next? 52 Launch offers a path beyond the patent to bring the product to real users: product development, branding, prototyping, and go-to-market strategy.

5 Things to Know Before Working with a Patent Attorney and Bringing Your Product to Life

1. File Early - The First-to-File System is Critical

The US operates on a first-to-file system, meaning whoever files first gets priority rights. In competitive fields where multiple innovators might be solving the same problem, filing as early as possible becomes crucial for securing your invention rights.

2. Avoid Public Disclosure Traps

You have only 1 year from any public disclosure to file your patent application, or you lose your rights forever. Be extremely careful about presentations, publications, or detailed discussions without NDAs - even university presentations can invalidate your patent rights.

3. Provisional Applications Must Be Detailed

Many inventors underestimate provisional applications, but inadequate descriptions can lead to loss of priority rights. Be as detailed as possible - if you don't adequately describe your invention, you're not entitled to the filing date as your invention date.

4. Understand the 18 to 24 Month Timeline

Expect your first patent office response 18 to 24 months after filing. Rejections are normal: over 90% of applications receive initial rejections. Plan for multiple rounds of responses and amendments during prosecution.

5. Align Patent Strategy with Business Strategy

File patents on innovations that create competitive moats, not just any invention. Focus on high-leverage opportunities that add real value to your company: each patent should be a strategic asset that supports your core value proposition and fundraising goals.

Why Work with a Patent Attorney

and 52 Launch?

Protect Your Idea

Comprehensive patent protection guarantees ownership of your idea and seals your competitive advantage in the market

Turn Patents Into Revenue

Leverage the 52Launch team's expertise to transform your protected ideas into products that sell while you sleep

Partner With Experts

Your idea needs to be both protected and commercialized. By working with a trusted patent attorney and 52Launch you'll unlock a team that can do both. 

End-to-End Collaboration

From early stage idea to product on shelves, we'll be there every step of the way to build a business around your product.


Products Patented

and Developed

eggmazing
Eggmazing Egg Decorator

Transformed a rough 3D model into a patented spinning Easter egg decorator. Overcame complex geometry and electronics challenges to achieve mass production. Result: Over 55 million units sold, featured on CBS, Today Show, USA Today, and in Kardashian Easter celebrations.

KlockItGolf
KlockItGolf

Evolved a homemade prototype (dog leash stake + rope + golf ball) into a professional golf training device. Developed proprietary core technology ensuring the ball stays permanently attached during intense club impacts while maintaining authentic golf ball appearance.

lava lunch
lava lunch

Created for a mother whose children had severe food allergies, this insulated lunch bag with microwavable heat packs keeps food warm for 5 hours. Overcame complex manufacturing challenges by coordinating multiple suppliers for bags, heat packs, and assembly.


Trusted by amazing companies

iPupPee
Chute21_logo
FlavrQ
StackTrax
DRIPKIT
Flora+on+the+Medorah
Vodka+Vault
Trusted by amazing companies
Trusted by amazing companies
Bioactive
Trusted by amazing companies
WineGrasp
BlinkerVest
PanelHook
SkiGripz
StrideCheck
Utensils
Stynkeez logo
Zippie Pulls
BurrFur
Alpha QuickFind
The Neat Net
PuttyKing
Slider Seal
SafeME
ToetalLift
HurtSkurt
MistiBrush
Baby+Ease
SprayErase
Wizzard Wiper Covers
Sunbright Nightlight
Snapistem
FlagnGo
Vital Trio
MyPeacefulMind
Guardeon

Want to Learn More About How We Work?